Hyderabad · Media & Content
Copywriter jobs in Hyderabad
Writes short, persuasive words for ads, campaigns, packaging, scripts, social posts and landing pages, aiming to make people act or remember a brand. Works in pairs with an art director and with account managers, strategists and clients.
Updated · ResumeGyani careers team
Quick answer
Copywriters in India typically earn ₹2.5L–₹4.5L a year starting out and ₹10L–₹22L+ with 7+ years. Employers mostly ask for Campaign ideas and taglines, Headlines and short-form ad copy and TVC, radio and digital video scripts.
Current openings in Hyderabad
6 foundFrom public job boards. Apply on the employer's or board's site.
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Content Copywriter
Zero Protocol · Hyderabad, Telangana
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Copywriter (Hyderabad)
V Green Media · Hyderabad, Telangana
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Website Copywriter - Marketing
brand zone · Secunderabad, Telangana
See all Copywriter jobs in Hyderabad
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What does a Copywriter do?
Writes short, persuasive words for ads, campaigns, packaging, scripts, social posts and landing pages, aiming to make people act or remember a brand. Works in pairs with an art director and with account managers, strategists and clients.
A typical day: The day often begins with a brief from servicing and a jamming session with the art director to crack routes. Hours go into writing headlines, scripts and social posts, then cutting them down after Creative Director reviews. Evenings can mean topical posts reacting to news or cricket, or reworking copy after client feedback.
How people get in: Any graduate degree (often Mass Communication, English or advertising courses such as MICA or Xavier's IC) plus a portfolio or spec book of ads; bilingual (Hindi or a regional language) copywriters are in demand.
How much does a Copywriter earn in India?
| Experience | Typical annual CTC |
|---|---|
| Entry (0–2 years) | ₹2.5L–₹4.5L |
| Mid (3–6 years) | ₹5L–₹10L |
| Senior (7+ years) | ₹10L–₹22L+ |
Network ad agencies and brand-side in-house teams pay more than small digital agencies; senior pay depends on awards, pitches won and whether you move into ACD/CD roles.
India-wide estimates from public salary data (AmbitionBox), checked October 2026. Pay in Hyderabad can differ; check the salary on each listing.
Which skills and tools do employers ask for?
Skills
- Campaign ideas and taglines
- Headlines and short-form ad copy
- TVC, radio and digital video scripts
- Social media and topical copy
- Landing page and performance ad copy
- Brand tone of voice
- Hindi or regional-language copy and transcreation
- Presenting ideas to clients
Tools
- Google Docs
- Microsoft PowerPoint or Keynote
- Meta Ads Manager (ad copy specs)
- Grammarly
- Celtx or StudioBinder for scripts
- ChatGPT for first-draft ideation
Who hires Copywriters?
Organisations that regularly hire for this role in India. Openings in Hyderabad vary, so check the listings above.
- Ogilvy India
- Lowe Lintas
- Leo Burnett India
- McCann Worldgroup India
- FCB India
- Schbang
- Wondrlab
- Dentsu Creative India
- In-house teams (Zomato, CRED, Swiggy)
How to write a Copywriter resume that gets shortlisted
- 1
Lead with campaigns and brands, with a portfolio link.
ExampleWrote the launch campaign for a D2C snack brand across TVC, OOH and Reels, reaching 40 lakh views in the first month.
- 2
Show measurable results for performance copy.
ExampleRewrote Meta ad copy for a fintech app, lifting click-through rate from 0.9% to 1.6% over 4 weeks.
- 3
Highlight languages and formats you can handle.
ExampleWrote and transcreated 120+ social posts a month in English and Hindi for 3 FMCG brands.
Check your resume against a Copywriter job description
Paste the JD and see which of these skills your resume is missing.
Common Copywriter interview questions
Write three headlines for this product in the next 10 minutes.
Show range: a benefit-led line, an insight-led line and a playful one; explain the thinking behind each.
Which recent Indian ad do you wish you had written, and why?
Pick a specific campaign, name the insight, and explain why the execution works for its audience.
How do you write a 30-second TV script?
Mention the single-minded message, visual storytelling, word count limits, brand reveal timing and supers.
How would your copy change for a Google search ad versus a brand film?
Talk about character limits, keywords and a clear CTA for performance versus emotion and story for brand.
Copywriter career path
- Trainee Copywriter
- Copywriter
- Senior Copywriter
- Copy Supervisor
- Associate Creative Director
- Creative Director
Pro toolkit
Applying to Copywriter jobs? Get the complete toolkit
- Unlimited job search across India
- JD-tailored ATS résumés
- ATS score checker & optimiser
- Mock interviews & prep kit
Questions people ask
How much does a Copywriter earn in India?
Typical annual pay is ₹2.5L–₹4.5L at entry level (0–2 years), ₹5L–₹10L at mid level (3–6 years) and ₹10L–₹22L+ for senior roles (7+ years). Network ad agencies and brand-side in-house teams pay more than small digital agencies; senior pay depends on awards, pitches won and whether you move into ACD/CD roles.
What qualifications do you need to become a Copywriter?
Any graduate degree (often Mass Communication, English or advertising courses such as MICA or Xavier's IC) plus a portfolio or spec book of ads; bilingual (Hindi or a regional language) copywriters are in demand.
Which skills do employers look for in a Copywriter?
Most job descriptions ask for Campaign ideas and taglines, Headlines and short-form ad copy, TVC, radio and digital video scripts, Social media and topical copy and Landing page and performance ad copy. Common tools include Google Docs, Microsoft PowerPoint or Keynote, Meta Ads Manager (ad copy specs) and Grammarly.
What is the career path for a Copywriter?
A common progression is Trainee Copywriter → Copywriter → Senior Copywriter → Copy Supervisor → Associate Creative Director → Creative Director.
How do I find Copywriter jobs in Hyderabad?
Search current Copywriter openings in Hyderabad on job boards and company career pages, and tailor your resume to each job description: lead with the skills it lists and show results with numbers. Pay for Copywriter roles in India typically ranges ₹2.5L–₹22L+ a year depending on experience.
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